Search Engine Analysis 2 1

Search Engine Analysis 2
VirtualRestaurant.com

08/20/2000 00:00:00 - 08/26/2000 23:59:59

Wednesday August 30, 2000 - 09:47:43

General Statistics

The Visitor Sessions graph identifies the general location of the visitors to your Web site. The General Statistics table includes statistics on the total activity for this web site during the designated time frame.

Statistics

Hits Entire Site (Successful) 14,093

Average Per Day 2,013

Home Page 423

Page Views Page Views (Impressions) 2,918

Average Per Day 416

Document Views 2,891

Visitor Sessions Visitor Sessions 827

Average Per Day 118

Average Visitor Session Length 00:08:13

International Visitor Sessions 14.38%

Visitor Sessions of Unknown Origin 21.28%

Visitor Sessions from United States 64.32%

Visitors Unique Visitors 617

Visitors Who Visited Once 534

Visitors Who Visited More Than Once 83

General Statistics - Help Card

The Statistics table shows the date and time the report was generated. All dates and times refer to the location of the system running the analysis.
Timeframe - Beginning date and time of the log file.

Hits - A count of successful hits for the document not including the supporting graphic files on the page. Files considered web pages are those with the following extensions: .htm, .html, .asp, and a few others. These are defined by the File Types tab in the Options window.
The total number of hits - A count of all successful hits including HTML pages, pictures, forms, scripts, and downloaded files.
Tip: Visit http://www.webtrends.com/support/hits_views_sessions.htm for a detailed explanation of pages and visitor sessions.
Hits: Entire Site (Successful) - A count of hits that had a "success" status code.
Hits: Average Per Day - Number of Successful Hits divided by the total number of days in the log.
Hits: Home Page - Number of times the home page was visited. This statistic is derived from the Home Page settings in the profile.

Page Views (Impressions): Total - A count of hits to pages defined as documents or forms in the File Types tab. You can define how forms and documents are counted by modifying the Document Extensions and File Types settings. The supporting graphics on pages are not counted.
Page Views: Average Per Day - Number of page views (impressions) divided by the total number of days in the log.
Page Views: Document Views - A count of hits to pages that are considered documents as defined by the File Types tab in the Options window. This does not include files that have been defined as forms.

Visitor Sessions: Total - A count of the visitor sessions to your site. The length of a visitor session is defined in the General tab in the Options window.
Average Number of Visitor Sessions Per Day -Number of visitor sessions divided by the total number of days in the log.
Average Visitor Session Length -Average of non-zero length visitor sessions in the log.

Visitor Session for International, Unknown, and the United States summarize the origin of visitors in percentages of hits. Geographic location is logged in the User Domain field. How it is reported is determined by the Domains tab in the Options window.

Visitors - A count of unique IPs for the period of the report, whether or not they were authenticated using domain names or cookies.
Visitors: Unique Visitors - Unique visitors are counted using the visitor's IP address, domain name, or cookie. Persistent cookies are defined in Cookies tab in the Options window. Cookies give the most accurate count.
Visitors: Visitors Who Visited Once - A count of visitor sessions that occurred only once throughout the log file.
Visitors: Visitors Who Visited More Than Once - The count of visitor sessions that appeared more than once in the log file. By default a visitor session is 30 minutes.

The General Stats table gives a general overview of the Web site's performance and your visitor's behavior, helping you quickly assess areas to address. It can determine the report chapters to focus on for valuable site enhancement statistics.

Most Requested Pages Help

This section identifies the most popular web site pages and how often they were accessed. The average time a visitor spends viewing a page is also indicated in the table.

Most Requested Pages

Pages Views % of Total Views Visitor Sessions Avg. Time Viewed

1 Virtual Restaurant Consulting
http://www.virtualrestaurant.com/ 423 14.63% 372 00:01:21

2 The Restaurant Business Plan - Sample Demo
http://www.virtualrestaurant.com/sample.htm 348 12.03% 321 00:03:56

3 The Restaurabt Business Plan
http://www.virtualrestaurant.com/plan.htm 248 8.57% 231 00:00:54

4 Set of Restaurant Modeling Excel Spreadsheets
http://www.virtualrestaurant.com/spreadsheets.htm 147 5.08% 114 00:00:32

5 Virtual Restaurant Consulting Start-Up Financial Modeling Products
http://www.virtualrestaurant.com/products.htm 140 4.84% 134 00:00:25

6 A Virtual Restaurant Financial Modeling Site - Page 2
http://www.virtualrestaurant.com/home2.htm 123 4.25% 120 00:00:40

7 Outline of a Restaurant Business Plan
http://www.virtualrestaurant.com/outline.htm 105 3.63% 100 00:03:06

8 Restaurant Financial Modeling - Pricing
http://www.virtualrestaurant.com/prices.htm 86 2.97% 80 00:00:39

9 Use of Funding & Start-Up Costs
http://www.virtualrestaurant.com/startup.htm 76 2.62% 72 00:01:45

10 Break-Even Analysis
http://www.virtualrestaurant.com/breakevn.htm 73 2.52% 68 00:01:42

11 Custom Financial Restaurant Modeling Package
http://www.virtualrestaurant.com/custom.htm 67 2.31% 60 00:00:35

12 Gross Sales Calculation
http://www.virtualrestaurant.com/sales.htm 65 2.24% 61 00:01:41

13 Information & Facts
http://www.virtualrestaurant.com/set_up_info.htm 62 2.14% 58 00:00:40

14 Sources of Capital
http://www.virtualrestaurant.com/funds.htm 61 2.1% 56 00:01:05

15 Information & Facts
http://www.virtualrestaurant.com/info.htm 61 2.1% 56 00:01:17

16 Payroll
http://www.virtualrestaurant.com/payroll.htm 58 2% 52 00:02:34

17 Set of Restaurant Modeling Excel Spreadsheets
http://www.virtualrestaurant.com/sheets.htm 55 1.9% 44 00:00:39

18 Monthly Cashflow - Year 1
http://www.virtualrestaurant.com/cashflow.htm 53 1.83% 48 00:01:51

19 Balance Sheet
http://www.virtualrestaurant.com/balance.htm 53 1.83% 48 00:01:54

20 Income Statement Showing Industry Average Expenses
http://www.virtualrestaurant.com/incomeis.htm 53 1.83% 48 00:02:24

21 Menus
http://www.virtualrestaurant.com/menu.htm 49 1.69% 45 00:02:09

22 Detail of Expenses
http://www.virtualrestaurant.com/detail.htm 44 1.52% 41 00:02:24

23 Income from Client Assumptions
http://www.virtualrestaurant.com/incomea.htm 38 1.31% 35 00:01:13

24 Chart Comparison of Income Statements
http://www.virtualrestaurant.com/chart.htm 35 1.21% 32 00:02:21

25 About Virtual Restaurant Consulting
http://www.virtualrestaurant.com/about.htm 33 1.14% 33 00:00:52

26 Income from Client Assumptions
http://www.virtualrestaurant.com/income_5.htm 32 1.1% 26 00:01:52

27 Newsletter Subscription Sign-up Page
http://www.virtualrestaurant.com/subscribe.htm 32 1.1% 32 00:01:18

28 Amortization & Depreciation
http://www.virtualrestaurant.com/amort.htm 30 1.03% 29 00:01:04

29 Ordering Restuarant Financil Modeling Products
http://www.virtualrestaurant.com/order.htm 29 1% 27 00:01:15

30 Information & Facts
http://www.virtualrestaurant.com/cover_page.htm 29 1% 26 00:01:15

31 Information & Facts
http://www.virtualrestaurant.com/summary.htm 29 1% 27 00:01:08

32 Loan Calculator
http://www.virtualrestaurant.com/loan.htm 29 1% 26 00:01:09

33 Set of Excel Spreadsheets
http://www.virtualrestaurant.com/netserve.htm 25 0.86% 23 00:03:22

34 Menus
http://www.virtualrestaurant.com/breakfast.htm 23 0.79% 23 00:00:39

35 Menus
http://www.virtualrestaurant.com/lunch.htm 20 0.69% 19 00:00:44

36 A Virtual Restaurant Financial Modeling Site
http://www.virtualrestaurant.com/contact.htm 20 0.69% 20 00:00:48

37 Monthly Cashflow - Year 1
http://www.virtualrestaurant.com/cashflow_ramp_up.htm 17 0.58% 17 00:01:54

38 Custom Modeling Package
http://www.virtualrestaurant.com/thanksnl.htm 8 0.27% 8 00:01:01

39 Express Online - Lite Restaurant Modeling
http://www.virtualrestaurant.com/express.htm 6 0.2% 6 00:00:38

40 http://www.virtualrestaurant.com/misc/ 4 0.13% 4

41 Custom Modeling Package - Information Form
http://www.virtualrestaurant.com/custform.htm 2 0.06% 2 00:03:02

Subtotal For the Page Views Above 2,891 100% N/A N/A

Total For the Log File 2,891 100% N/A N/A

Most Requested Pages - Help Card

This section identifies the most popular pages on the site. The number of views includes only the successful hits for the page itself. It does not include any hits for graphics, audio or video files. The percentage of total views is the percentage of hits for that page compared to all other page types.
Tip: The types of files included in this table can be configured using the File Types tab in the Options dialog box.
Tip: You can list all pages on the site by selecting a number of elements higher than the number of pages on the site.

Most likely these pages are requested the most because of their content and design. Based on the theory that the most requested pages have effectively attracted visitors, you can use similar elements and approaches to improve the less popular pages. Consider the average view times to determine which content holds visitor's attention.

Top Entry Pages Help

This section identifies the first page viewed when a visitor visits this site. This is most likely your home page but, in some cases, it may also be specific URLs that visitors enter to access a particular page directly. The percentages refer to the total number of visitor sessions that started with a valid Document Type. If the session started on a document with a different type (such as a graphic or sound file), the file is not counted as an Entry Page, and the session is not counted in the total.

Top Entry Pages

File % of Total Visitor Sessions

1 Virtual Restaurant Consulting
http://www.virtualrestaurant.com/ 45.34% 346

2 The Restaurant Business Plan - Sample Demo
http://www.virtualrestaurant.com/sample.htm 24.37% 186

3 The Restaurabt Business Plan
http://www.virtualrestaurant.com/plan.htm 8.38% 64

4 A Virtual Restaurant Financial Modeling Site - Page 2
http://www.virtualrestaurant.com/home2.htm 3.66% 28

5 Custom Financial Restaurant Modeling Package
http://www.virtualrestaurant.com/custom.htm 3.53% 27

6 Outline of a Restaurant Business Plan
http://www.virtualrestaurant.com/outline.htm 2.62% 20

7 Break-Even Analysis
http://www.virtualrestaurant.com/breakevn.htm 1.44% 11

8 Virtual Restaurant Consulting Start-Up Financial Modeling Products
http://www.virtualrestaurant.com/products.htm 1.17% 9

9 Set of Restaurant Modeling Excel Spreadsheets
http://www.virtualrestaurant.com/sheets.htm 1.17% 9

10 Set of Restaurant Modeling Excel Spreadsheets
http://www.virtualrestaurant.com/spreadsheets.htm 0.78% 6

11 Gross Sales Calculation
http://www.virtualrestaurant.com/sales.htm 0.65% 5

12 http://www.virtualrestaurant.com/misc/ 0.52% 4

13 A Virtual Restaurant Financial Modeling Site
http://www.virtualrestaurant.com/contact.htm 0.52% 4

14 Set of Excel Spreadsheets
http://www.virtualrestaurant.com/netserve.htm 0.52% 4

15 Newsletter Subscription Sign-up Page
http://www.virtualrestaurant.com/subscribe.htm 0.52% 4

16 Income Statement Showing Industry Average Expenses
http://www.virtualrestaurant.com/incomeis.htm 0.39% 3

17 Ordering Restuarant Financil Modeling Products
http://www.virtualrestaurant.com/order.htm 0.39% 3

18 About Virtual Restaurant Consulting
http://www.virtualrestaurant.com/about.htm 0.39% 3

19 Use of Funding & Start-Up Costs
http://www.virtualrestaurant.com/startup.htm 0.39% 3

20 Restaurant Financial Modeling - Pricing
http://www.virtualrestaurant.com/prices.htm 0.39%